A Study in Language
Skills For Sales, Hypnosis and Persuasion
Sentence fragments could be defined as incomplete sentences,
where the "fragment" is designed to accomplish a
specific mental or behavioral goal.
In this Special Report, I'll cover the construction and
uses of sentence fragments in a number of different environments.
Careful study and practice of these techniques will amplify
your abilities in hypnosis and persuasion giving you suggestion
power beyond what was previously thought possible.
Let me first outline some of the theory behind the use of this
pattern. Dr. Milton H. Erickson pioneered in the use of indirect,
permissive types of suggestion. This type of suggestion could be
seen as the opposite of the long popular "direct,
authoritarian" types of suggestion.
Here's an example of both types of suggestion: The direct
authoritarian suggestion - Go into a trance now! The permissive
style - You may find yourself going into a trance as I speak OR
as you think about my words in whatever way helps to facilitate
you being able to alter your state of consciousness.
While quite a battle needlessly rages on about which method is
superior, with practice and training it's my belief that you'll
discover the followintg:
1. Both methods work.
2. You should choose the method that appeals to the person you
are hypnotising or influencing. (Refer to both my Home Study
course and my Advanced Hypnosis Home Study Videos for specific
methods of making this choice).
3. The use of the indirect permissive method is able to be
done very covertly with, for example, no need for a pre-talk,
should this be desirable as in the case of influencing someone
indirectly who is not a client. Sales, would be a good example of
this.
The use of the permissive, indirect approach is an elegant
"natural" way to communicate that shows respect while
eliminating resistance, as well as providing powerful linguistic
enviornments to create your persuasive message. Dr. Erickson
himself, in his prime, used both methods interspersed with
extreme effectiveness. Thus your facility with both methods is
necessitated if you want the flexibility to persuade and
hypnotise at high levels.
In my opinion, sentence fragments can dramatically add to a
hypnotists ability to use "patter" effectively and can
be used at any time in the course of "normal speaking"
to deliver suggestions more powerfully.
They work for a number of reasons. I'm sure, by now, that you
are aware of the 7+/- 2 rule that states that your conscious mind
has 7+/- 2 slots of information that it can deal with at any
given point in time (Bandler and Grinder paraphrased). The power
of these then. . . at one level. . .disarmingly simple. . . is
the filling. . . and what does the conscious mind do. . . when
filled?. . .
So, sentence fragments do fill the conscious minds limited
ability to hold a number of separate things for conscious
evaluation. What does happen when the conscious mind is
overloaded? Think about it right now yourself. As if it were
happening to you now. . . the overloading. . . so much to think
about. . . the ease of not having to do anything. . . the comfort
of slipping into agreement with me now. . . and staying there. .
. in this comfortable state. . . when you think of these things.
. . in the future, now. . .
This filling of the conscious mind is also facilitated by your
conscious minds need to "fill in the blanks" so to
speak. As an example, the last two sentence fragments in the
paragraph above could be analized as follows: when you think of
these things (which things do you mean and when am I to think of
them). . . in the future, now (when in the future and in the
future I'm to do what and does now mean to do it now as well or
is it possibly the beginning of the next sentence or both?)...
Now just imagine if you were to add some of the 18 Most
Powerful Words to this pattern. (If you don't know what these
words are, refer to my home study course.)
Already I hear some of you saying that this sounds great for
hypnosis, but sounds much to wordy for persuasion applications. I
will get into that in just a moment - be sure, but first, how
about a demonstration of these skills for a trance induction.
You'd like that you say? Well here goes. . .
As you read the induction, pay attention to how the sentence
fragments assist in the induction process. Read the elipses (. .
.)with a good healthy pause. Reading it out loud may help you to
"get the feel" for how it works.
A Relatively Formal
Induction
As you sit there. . . listening to what I'm saying the things
that will assist you to . . . enter a relaxed trance comfortably.
. . with your eyes closed. . . you can begin. . . or start in any
way that you want. . . thinking of several things. . . the second
of which. . . can really mesmerize. . . and remembering. . . like
you did as a child. . . those learning experiences. . . maybe 6
or 7. . . maybe in the first grade. . . back then. . . those
little chairs. . . the numbers and letters. . .around the room. .
. up on the wall. . . and already. . . you're altering. . . and.
. . your unconscious. . . mind. . . can really learn. . .
learning the difference between. . . a big O and a big Q. . . and
whether. . . 6 was an upside 9. . . or. . . 9 was an upside down
6. . . and you learned how to turn those letters. . . into words.
. . thoughts. . . complete ideas. . . deeper and deeper ideas. .
. ideas that occupy all of you. . . as if. . . time. . . stands
still. . . and a person could ask of yourself. . . is the body on
this chair. . . pressing down comfortably. . . or is the chair
pressing up against. . . supporting. . . ever so gently. . . yet
securely. . . you begin. . . to orient. . . your mind. . . to
begin to think. . . really think about. . . what you want to. . .
change. . . now. . . you might start. . . to. . . create the
change you want. . .
And so on you could go. . .
One of the best ways I've found to practice this skill, is to
talk out loud and at length, using sentence fragments like the
above. You'll find yourself developing a rhythm. And that's
exactly what you want to do. In my earlier years (man, it's
really hard, even now for me not to write in fragments, or to try
and mark off my words with apostrophies, to show the rhythm,
that's in my mind - ha ha) I used to do group inductions with an
old, loud metronome set between 45 and 60 beats per minute.
Usually about 60 to start with and then as the trance progressed,
I'd slow it to 45 beats per minute. To bring the group out of
trance, I'd just start talking faster and without the rhythm.
Now, as you might have guessed, you can't really talk like the
above for covert influence applications.
For covert applications, you need to make really sure that you
have strong rapport. (A technique I teach called
"backtracking" helps with this) And you need the
ability to just. . . slip into sentence fragments. . . and
perhaps. . . use commands. . . or other favorite techniques. . .
like I teach in my Home Study course. This ability to just slip
into the fragment way of speaking really opens up a rich
environment linguistically in which you can put your embedded
directives, binds, causal language patterns, 18 most powerful
words etc. To great use.
The idea is to "talk normally" and to just slip a
few "highly loaded" sentence fragments that are
designed to get you what you want - and then immediately
transition back to "normal talking". As you do this,
make sure and keep a straight face as it can be kind of humorous
to slip in a "power packed" fragment or two and the
person just looks at you like as if you are talking normal.
One of my favorite ways to use fragments is for the purpose of
creating disassociation. Generally, when a trained person hears
the word disassociation s/he thinks of conscious/unconscious
disassociation. While a bit beyond the scope of this report think
of using disassociation in the following ways as well - pain from
consciousness - unpleasant experiences from pleasant ones - good
decisions from bad ones - anesthesia from hypermnesia.
Want an advanced concept to think about? O.K. here it is. Is
it possible, to create a conscious/unconscious disassociation -
anchor it spacially - attach thorugh suggestion and anchoring
pleasant decisions to the unconscious state and bad decisions to
the conscious state? Could you then amplify this by connecting
anesthesia to the unconscious state and hypermnesia to the
conscious state - thus making bad decisions extremely
uncomfortable? Finally, could you link through suggestion etc.
what you want the person you are working with/influencing to do
to the unconscious/good decision state and any other decision to
the conscious/painful state?
Think about it. . .
Do you want some practice with conscious/unconscious
disassociation?
Alrighty then. . .
Here's a really good way to practice/learn fragments and
conscious/unconscious disassociation patterns. Keep in mind that
you can throw "the whole kitchen sink" into these
fragments. Such as commands, binds, 18 most powerful words,
double dissociative conscious/unconscious double binds (fancy
huh), causal linkages etc. Let your imagination run away with
yourself.
Here's how to do this: Just pick a statement from one side of
the page, read it, then pick a causal word from the middle (if
necessary), read it, then pick a statement from the other side of
the page. Look them over and give it a try. It'll come real
natural for you. Make sure and pause often and appropriately. . .
You might also start with or end with a causal word or. . .
Mix and Match the Following. . .
| your unconscious mind is diligently
remembering a favorite time you entered into a profound
therapeutic trance |
while |
your conscious mind recalls
creating the change you want |
| another part of you. . . decides to
create the wanted results. . . |
and |
you go deeper into trance |
| you watch yourself relaxing |
still |
you discover these new changes are
permanent |
| I want to talk with you |
as |
your conscious self is absorbed
elsewhere |
| you can do many things |
because |
your unconscious is learning that
carrying out my ideas and suggestions makes you happy |
And on and on you could go. This should spur you to write some
of your own examples. Do use them and practise with them until
they become second nature to you. You could even take these and
add to them some of your own, if you'd like and read them to a
client as you are inducing trance (might want them to shut their
eyes first).
Be creative.
© 1997 Kenrick E. Cleveland
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