Stop languishing in obscurity! Stop spending way too
much on advertising! And most importantly, STOP
PUTTING YOUR DREAMS ON HOLD! You may be
just the person who has an idea, service, or product that
will change our world for the better. Please excuse my
boosteristic tone. I'm no huckster. But I AM a BIG
believer in the power of mass media. The Internet and
e-mail put the power of mass media firmly in the hands
of the small-time operator. That' right! The Little Guy
has finally gotten a break.
Why am I so darned enthusiastic about mass media
when that same media is blasted by popular speakers?
I've seen the media work miracles in the hands of a
skillful persuader. And I can show you how to do it too
for little or no money. You can get your message to
media--large and small--when you understand the insider
secrets of sending out a top-notch press release.
We've all seen it. Somebody gets a bright idea or
develops a new product and the media jumps on it.
PRESTO!---everyone wants that person's product or
idea. Does this happen because the idea or product is a
truly new and brilliant one? Hardly. More often than
not, THE PERSON SUCCEEDED BECAUSE SHE
OR HE KNEW HOW TO USE THE MEDIA. (Pardon
my shouting, but THAT is the most important message
you'll ever hear, next to "Your house is on fire!") And
YOU can do it too. Read on!
We live in a mass society. Millions of people spending
billions of dollars and talking about trillions of ideas 24
hours a day. You can reach a FEW of those people
through old fashioned word of mouth. But to reach
HUGE numbers of them--which is what you will have to
do to get the big results--you must use Mass Media.
Do News Releases Work?
That's the question which people always ask me. If I
host a chat on America On-Line, as I often do, its
guaranteed several people will want to know if sending
out press releases will just be a big waste of time.
Well..the answer is "yes." Yes, if you don't know
exactly what you're doing. But having said that, let me
need, must have, crave, can't-do-without a steady
stream of usable news. YOU are the person that can
supply the news leads they need.
Kevin Nunley helps small and mid-sized businesses build effective
marketing. Reach him at DrNunley@aol.com or at (801)203-4536. Ask for his free marketing
report and list of Special Reports and
Tapes that make you a marketing whiz
in dozens of areas. Also ask how he can help you build your on-line
presence.
http://www.drnunley.com/